Define attributes
Enter variables and levels quickly.
Build questionnaires, conjoint studies, A/B tests, and randomized survey experiments, then field and analyze up to 2,000 accepted responses free. No stripped-down demo.
Rigorous Science, Easy to Use.
Enter variables and levels quickly.
Share a respondent link through email, an LMS, or your recruitment channel.
Get one-click tables, treatment effects, text analysis, and graphs.
Design and field multilingual studies, test with synthetic respondents, analyze treatment effects and open text, and finish with editable figures, codebooks, and replication-ready files.
Core builders, fielding, and in-app analysis are free. Paid adds production exports, Prolific and Sona workflows, coauthors, AI Help, and larger response limits.
Cornerstone guides for researchers reviewing software, methods, analysis, and validation.
What research-grade conjoint fielding and exports need to include.
Design, pilot, field, analyze, and document a conjoint study.
Plain-language explanation of conjoint effects and long-format data.
Known-effects checks, audit trails, codebooks, and replication bundles.
Ask questions about the tool in plain English. AI Help searches our documentation and guides to help you find the right answer. It does not analyze or access your survey data.
Ask how to preview, branch, publish, or configure a study while you work.
Get clear explanations of ATE, AMCE, restrictions, clustering, and experimental design.
Turn results into careful language that respects uncertainty and the limits of the design.